Current:Home > FinanceWheel of (shrinking) fortune: How game-show prizes have lagged behind inflation -ProfitEdge
Wheel of (shrinking) fortune: How game-show prizes have lagged behind inflation
View
Date:2025-04-15 06:42:51
These days it's more like who wants to be a multimillionaire, am I right?
Times have changed ever since game shows and reality competition series like "Who Wants to Be a Millionaire" and "Survivor" started doling out $1 million prizes to winners more than two decades ago. But the series still offer the same seven-figure prize, even though a million bucks just ain't what it used to be.
Inflation and massive cost-of-living increases in the United States have been dramatic, and these series simply haven't kept up. So that million-dollar question that Regis Philbin asked contestants back in 1999 paid a lot more than the one Jimmy Kimmel asks celebrities in the latest prime-time incarnation of "Millionaire" this summer (Wednesdays, 8 EDT/PDT).
According to the Bureau of Labor Statistics inflation calculator, it would take nearly $1.9 million to get the purchasing power $1 million had 25 years ago, when "Millionaire" premiered as a major hit. The median price of a home in the United States has nearly quadrupled in that time, from $119,600 per the U.S. Census Bureau to $438,483, according to real estate website Redfin. So back in 1999 you could have bought eight average homes for your million, and now you'd be lucky to get two, after taxes.
While some series have upped their proverbial antes since their long-ago debuts ("Big Brother" and "Top Chef" both significantly increased their prizes midway through their runs), many are still offering their original sums. For your enjoyment – or misery? hard to say – here are some other game-show prizes that have massively decreased in value since their debuts.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
'Who Wants to Be a Millionaire?' (ABC)
- Total prize: $1 million.
- Debut year: 1999.
- How much contestants would need to win to match that value in 2024: $1,889,705.
'Survivor' (CBS)
- Total prize: $1 million.
- Debut year: 2000.
- How much contestants would need to win to match that value in 2024: $1,803,958.
'The Amazing Race' (CBS)
- Total prize: $1 million.
- Debut year: 2001.
- How much contestants would need to win in 2024: $1,761,464.
'Deal or No Deal' (NBC)
- Total prize: $1 million.
- Debut year: 2005.
- How much contestants would need to win in 2024: $1,614,751.
'America's Got Talent' (NBC)
- Total prize: $1 million.
- Debut year: 2006.
- How much contestants would need to win in 2024: $1,547,900.
Why haven't the prize pools gone up? We can't say for sure, but it's easy to assume: For one thing, none of these shows are as profitable as they were during their ratings heights. At one point, "Survivor" was second in viewers only to the Super Bowl. The money just isn't always there to give more to contestants.
Plus it's hard to deny the appeal of a nice, round number like $1 million, or even $100,000. Competing for $1.5 million or $1.89 million doesn't have quite the same ring to it. "Who Wants to Be Slightly Richer than a Millionaire?" is nobody's idea of a good title.
Game shows and reality shows offer escapism. You can revel in the drama between contestants and dream of maybe one day walking away with a big check yourself, thinking you'll be set for life. But not even "Amazing Race" is so amazing that it is immune from our everyday life experiences like inflation.
Maybe it's a good thing the castaways on "Survivor" only endure 26 days on a remote island instead of39 in its post-COVID seasons. Keeps the hourly rate for starving and dehydrating on a deserted beach competitive.
veryGood! (61)
Related
- From family road trips to travel woes: Americans are navigating skyrocketing holiday costs
- Nordstrom Anniversary Sale 2024 Deals That Are Sure To Sell Out: Shop Le Creuset, UGG, Longchamp & More
- Shrek movies in order: Catch up on all the films in time for 'Shrek 5'
- Judge removed from long-running gang and racketeering case against rapper Young Thug and others
- Megan Fox's ex Brian Austin Green tells Machine Gun Kelly to 'grow up'
- A law passed last year made assault in an emergency room a felony. Did it help curb violence?
- Video captures chaotic moment when Trump reportedly shot on stage at rally
- At the Trump rally, it was evening sun, songs and blue sky. Then came bullets, screams and blood
- Paris Hilton, Nicole Richie return for an 'Encore,' reminisce about 'The Simple Life'
- Armie Hammer Details Why He Sold Timeshares in the Cayman Islands Amid Sexual Assault Allegations
Ranking
- Woman dies after Singapore family of 3 gets into accident in Taiwan
- Baltimore officials sue to block ‘baby bonus’ initiative that would give new parents $1,000
- The RNC’s first day will still focus on the economy. Here’s what to know about Trump’s plans
- 2024 MLB draft tracker day 2: Every pick from rounds 3-10
- Can Bill Belichick turn North Carolina into a winner? At 72, he's chasing one last high
- Rep. Jason Crow says unless there is a major change, there's a high risk that Democrats lose the election
- Trump shot at rally in failed assassination attempt. Here's everything we know so far.
- Texas governor criticizes Houston energy as utility says power will be restored by Wednesday
Recommendation
Meet the volunteers risking their lives to deliver Christmas gifts to children in Haiti
Watch: Satellite video tracks Beryl's path tearing through the Atlantic, Caribbean and U.S.
'The Daily Show' revamps RNC coverage after Donald Trump rally shooting
Alec Baldwin thanks supporters for 'kindness' after dismissal of 'Rust' case
Gen. Mark Milley's security detail and security clearance revoked, Pentagon says
Katy Perry defends new song 'Woman's World' as 'satire' amid terrible reviews
Watch as Biden briefs reporters after Trump rally shooting: 'No place in America for this'
Shannen Doherty's Charmed Costar Brian Krause Shares Insight Into Her Final Days